BRINGING PEOPLE AND TECH TOGETHER

LOGO, BRANDING, AND WEB DESIGN

Company: CohesionIB | Industry: Corporate


The Problem

CohesionIB is a branch of ESD Global that focuses on smart technology for larger building ecosystems. ESD wanted to make sure that CohesionIB had a distinct brand, and that the messaging came across as human, uniting tech with people.

The Solution

The concept I created for the cohesionIB logo abstracts the brick, an essential element of a strong building. I used merging colors and shapes to create depth, forming a united whole: the definition of cohesion. The colors are modern and bright, conveying an overall tone of approachable intelligence.

Designed at Glantz Design. Visit the site here.