Company: Camp Kesem | Industry: Non Profit
Camp Kesem operates free summer camps for children who have been touched by a parent's cancer. While I was a student at The George Washington University, I helped to found a local chapter of Camp Kesem, and I'm happy to say the Camp Kesem GW chapter is still thriving and growing today! After I graduated, I continued to stay involved in Camp Kesem as an alumni. They needed new collateral that would encourage people to donate to the organization.
I created collateral that focused on the pure joy the kids experience at camp. Now people can immediately see the tangible effects of their donation through the camper's smiles.